13 Mar 2024
Putting the wow in Female
Born in Sweden and raised in London, Alex brings a diverse background in digital media to her role. Under her guidance, the carwow team has flourished, expanding from seven members to over 100 across offices in London and Munich.
Reflecting on her journey, Alex emphasises the importance of passion-driven pursuits and the value of solving consumer pain points. She navigates challenges with resilience, emphasising the significance of clear communication and empowering team members.
In her role as a leader, Alex underscores the importance of hiring exceptional talent and fostering a vibrant company culture. She champions self-starters who prioritise impact and collaboration.
Beyond her professional endeavors, Alex values work-life balance, starting her day with reflection and organisation. She advocates for proactive engagement within organisations and emphasises the power of networking to drive professional growth.
Looking ahead, Alex envisions an exciting future for carwow, focused on innovation and continued growth. With a commitment to empowering consumers and dealers alike, she remains dedicated to realising carwow's vision as the premier destination for car buyers.